Leverage : Achieving much more with the same effort
A lever amplifies an input force to provide a greater output force, which is said to provide leverage.
"Give me a place to stand, and I shall move the Earth with it is a remark of Archimedes who formally stated the correct mathematical principle of levers
By applying the concept of leverage to business you can, with a little effort, accomplish much more than what you can without it. Without leverage, you may work very hard, but your rewards are limited, with leverage, you can achieve much more.
Already big business use this leverage to their advantage. They use Financial Leverage, Time Leverage, Technology Leverage to achieve better and bigger results.
Financial leverage, using "other people's money" ( Banks, Share Holders, HNI etc ) to grow your business.
Time Leverage is using other people time for our advantage, like having specialists work for our business.
Technology Leverage is using latest technology to develop business. Ecommerce, ERP, CRM , Social Media etc are few examples. Using technology you can reach large customer base and the system can work globally 24*7 , even when you are sleeping.
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